Tony Lawder

My Business Experience:
Tony has over 25 years experience in both large and small business throughout
Australia. Initially a mechanical design engineer in a rapidly expanding steel
manufacturing business, he was enticed to move into the sales arena and spent
the following 6 years in hands-on sales in a business to business environment.
Significant success lead to a role in sales and marketing management, before taking
on general management responsibility for two diverse manufacturing organisations.
He now has his own business operating as a ProfiTune Business Improvement Specialist
and employing 3 staff.
Tony is qualified in Engineering, Marketing and Finance with a Master of Business
degree from Curtin University. He also undertakes considerable ongoing professional
development each year, learning from business and coaching experts both in Australia
and around the world. His goal is to help the small to medium business owner
make better profits and keep more Cash.